Rising Possibilities Of Online Marketing
During the nineties, the advertising sector experienced a dot com boom which was viewed as the leading marketing mode offered at that time. In ‘dot com,’ the advertisers should pay for the duration an advertisement appears in the media, mainly a website. Unlike the common marketing, through online marketing, the business owners or the marketing groups have to pay only when the relevant ads appearing in the websites are clicked by the users. Thus, the advertising fund is used for locating the interested customers.


